Everyone wants to be a platform. Business plans are filled with the concept of getting customer validation, and providing the tools, while letting other people work on top of your systems.

Unfortunately, it rarely works that way. Most companies have to prove the usefulness of their platform with… an application! You’re going to need to prove and show why someone should choose to use your ideas, and pay you some money. Otherwise, they’ll invent their own platform/application, and you become another solution looking for a problem.